Academy

Learn the agents. Master the craft.

Practical training on Clem, Scout, and the fundamentals of great content — delivered online and in person. Whether you're new to AI agents or scaling a content engine, there's a course for you.

Master your agents

Get hands-on with Clem and Scout and run them like a pro.

💻 OnlineBeginner

Clem 101: Your first AI blog

Set up your brand voice, brief Clem, and publish your first SEO-ready post end to end.

💻 OnlineIntermediate

Scout for SEO: Reading the market

Turn competitor moves, keyword gaps, and rank movements into a content plan that wins.

🤝 Face to faceAdvanced

Power workflows: Clem + Scout together

Build a closed loop where Scout finds the opportunity and Clem turns it into ranking content.

The craft of content

Timeless fundamentals that make any brand — and any agent — perform better.

💻 OnlineBeginner

Why content still wins

The business case for consistent publishing, and how compounding content beats paid spend.

💻 OnlineIntermediate

Blogging that ranks and reads

Structure, search intent, and editing craft — write posts people and search engines both love.

🤝 Face to faceAdvanced

Building a content engine

A workshop on strategy, cadence, and measurement to make content a reliable growth channel.

Want a course for your team?

We run private and bespoke sessions for teams, both online and on-site. Tell us what you're trying to achieve and we'll tailor the training.

Enquire about team training